Instagram has seen tremendous growth and changes since its initial launch. It has over 200 million active monthly users sharing millions of images and videos every day. This makes it a hotspot for target ads and brand promotion. It initially began as a social media platform to share images. However, it became the perfect tool for brands to promote their content and better engage with their customers.
Some businesses use Facebook or other social media platform for general marketing stuff. However, research has shown that Instagram simply has the highest user engagement. This is why startups and businesses are eager to have this piece of the pie. However, how can you get genuine followers for free? And how to do it without using some shady practices? Some brands even choose to buy likes to get a head start.
Well, you have come to the right place. Here are few simple tricks to get free genuine followers in 2020-
- Create a Brand Hashtag
It is very important that you create a hashtag that will promote your brand image. Now it is time to put the hashtag in your Instagram profile, receipts, printed ads, billboards among others. Make sure that both of your online and offline campaigns use the hashtag as often as possible.
- Engage in Popular Conversations
When it comes to Instagram, there is always something trending. Look at all the trending conversations related to your targeted niche market. Now, you can either join in their conversations or include them and their hashtags in your own posts. This will bring more attention and visibility to your posts and your brand as a whole.
Trending conversations have millions of views which when used properly can put a spotlight on your brand. The more trending hashtag you use, the higher are your chances to get new followers. So, take your chances, write an interesting point, and don’t hold back with the hashtags.
- Get Creative with the Hashtags
Before you get started, let us think and understand what hashtags and how to give it a certain style and attitude that will reflect your brand image. Coming up with catchy and unique hashtags reflects your brand’s creativity. Some businesses buy more followers on Instagram to get the initial traction of incoming traffic in their hashtags.
Creating a unique hashtag is an excellent opportunity that will complement and inevitably bring extra attention and maybe even some extra followers. You can also use hashtags in your everyday Instagram stories.
- Get the Best Out of Your Bio URL
Do not make your homepage your everyday bio URL. That is a classic rookie mistake that you want to avoid at all costs. Change it up every once in a while to make sure your visitors have something new every time they visit your Instagram profile. Implementing clickable links that lead to some of your best posts is the best way to drive traffic towards it.
- Time to Connect Your Brand with Influencers
Identify and find out some Influencer that belongs to the niche market that you prefer. Follow their profile and choose “Turn on Post Notification” so that you can get notified whenever they post. This way you can engage more with them and become one of their favourite brands of choice. This will make their fans prefer your brand over others and that’s a very solid start.
Instagram could be a very crowded place but following these 5 simple tricks will make you stand out among the crowd. This is not a one-time strategy. Following these tricks every day before you make your post will eventually bring in a whole host of followers that your brand needs.